British Cycling and Sky are returning to Sheffield to host another traffic-free cycling event on Sunday 3 July.
The streets of Sheffield will be closed to traffic as thousands of people descend on the city in celebration of all things cycling at Sky Ride Sheffield.
Sky Rides are mass participation, cycling events which take over the city centre so that cyclists of all ages and abilities can ride safely together on a traffic-free route. With a real festival atmosphere, they’re a fun day out for families and friends to enjoy, with loads to do both on and off a bike, and completely free.
Registration is now open for Sky Ride Sheffield and as its always a popular event people are encouraged to register their free place at GoSkyRide.com ahead of the event and to make sure their family and friends do the same. Those who register can take advantage of special offers and will even get a free bike check before the event.
Since hosting its first Sky Ride event in 2014, 7,000 participants have taken part in the Sheffield event, which along with British Cycling and Sky’s other cycling initiatives has helped to increase the cycling activity of local residents leading to a saving of more than £360,000 in healthcare costs related to inactivity.
Greg Fell, Director of Public Health at Sheffield City Council said: “Sky Ride is a perfect example of how people can be physically active and ‘Move More’ while having a great time with family and friends. In Sheffield – The Outdoor City, our unique offer of city life and the outdoors gives plenty of opportunities to lead an active and adventurous lifestyle. This year we want more people than ever to take part in Sky Ride, to experience the fun and freedom of cycling on traffic-free roads and to be inspired to make cycling part of their day to day life.”
People will be able to hop on at any point throughout the route and can complete as many laps as they can fit in. And this year for the first time the event will take over Endcliffe Park with lots of fun activities, plus live entertainment and food and drink stalls for those who need an energy boost.
Sir Chris Hoy, Sky Ride Ambassador said: “I’m delighted to be involved again in this year’s Sky Ride campaign. Over the past eight years, tens of thousands of local cyclists have taken to the streets of Sheffield as a result of the successful British Cycling and Sky partnership and we look forward to making 2016’s Sky Ride Sheffield the biggest and best yet.”
David Bourque, British Cycling’s Director of Recreation and Partnerships said: “We are delighted to once again bring a big traffic-free cycling event to Sheffield in 2016. It doesn’t matter how old you are, how old your bike is, or how fast you ride – at Sky Ride Sheffield it’s all about getting on your bike and having fun.”
In addition to Sky Ride, British Cycling continue to work with Sheffield City Council to offer lots more cycling opportunities in 2016 with Sky Ride Local, local guided rides; Ride Social, a great way to buddy up and ride with like-minded cyclists; Breeze bike rides for women; and Go-Ride, British Cycling’s development programme for children.
“As the governing body of cycling in Great Britain, we’re the only organisation that supports cycling for everyone; from children and families to competitors at all levels – including the world-beating Great Britain Cycling Team,” said David Bourque. “Throughout 2016 and beyond, British Cycling along with Sport England will continue to provide a number of cycling opportunities for Sheffield, and are both committed to getting more people on their bikes than ever before.”
Ian Murray, Head of Brand, Cycling and Team Sky said: “We’re thrilled that Sky Ride has returned for 2016 and that so many people across the UK will get the chance to enjoy cycling through their town or city on traffic-free streets. 1.7 million Brits now cycle regularly as a result of our eight year partnership with British Cycling and this year will see the one millionth rider take part in Sky Ride. Together we want to continue to inspire even more people to get out on their bikes and enjoy the sport.”
For more information and to register for free, visit GoSkyRide.com/Sheffield.